11月24-26日，第八屆意大利品牌設計展（IDI）在上海頂級秀場靜安800秀舉辦。作為意大利品牌設計展的老朋友，法阿姆中國也受邀參加。

From November 24th to 26th, the 8thItalian Design Icons(IDI)was held at stylish800 Showvenue in Jing'an district, the heart of Shanghai. As an old friend of the Italian brand design exhibition,FAAMChinaalso was invited.

在意大利文化部的支持下，今年的IDI上海展著于“閃耀的品質：為人與環境設計”，聚焦一系列知名的意大利品牌，重點展示他們的創新項目和產品，深入展現意大利設計在中國的卓越表現。

With the support of the Italian Ministry of Culture, this year's IDI Shanghaifocuseson"The Quality That Lights Up: The Energy of Design Integrating People And Environment",showcasinga dazzling array of globally renowned Italian brands, casting a spotlight on their innovative products, and demonstrating the excellence ofItalian designin China.

此次為期3天的IDI上海展向公眾敞開大門，聚焦意大利質量和設計如何為可持續和負責任的發展指明道路。并安排了講座、研討會、小組討論和B2B社交活動等多項日程，提供了一次與意大利設計的身臨其境的體驗。

Over the course of three days,IDI Shanghaiopens its doors to the public,placinga spotlight on how Italian quality and design aim to illuminate a path toward sustainable and responsible development.With a diverseschedulecomprising lectures, workshops, panel discussions, and B2B networking, the event offers an immersiveencounterwith Italian Design.

其中，宜興法阿姆工業電池有限公司總經理Ermanno Vitali先生在接受采訪時針對市場共性問題表示，作為意大利第一家鋰離子電池技術開發商和生產商，FAAM將始終堅持“制造低環境影響、高能效的綠色電池，控制從原材料到報廢電池回收的整個供應鏈”的使命，通過綠色生產、循環利用和回收，實現可持續發展，促進人與環境的和諧相處。

Among this year’s icons, Mr. Ermanno Vitali, general manager of Yixing FAAM Industrial Battery Co., LTD., said in an interview that as the first lithium-ion battery technology developer and producer in Italy,FAAMwill alwaysadhere to the missionof “make green batteries with low environmental impact and high energy efficiency, controlling the entire supply chain, from raw materials to end-of-life battery recycling”,achievingsustainable developmentand promotingharmonybetween people and the environment through green production, re-use and recycling.

Ermanno Vitali先生還提到目前國內鋰電池市場的競爭非常激烈，外國品牌很難在中國市場上發揮作用。盡管如此，中國市場依舊是FAAM的重點市場，我們將繼續為所有客戶和合作伙伴提供最好的服務與支持。

Mr. Ermanno Vitali also mentioned that the currentcompetitionof lithium batteryin China is very fierce and it is very difficult forforeign brandsto playarole in Chinesemarket. Anyway, The Chinese market remains akeymarket for FAAMand we will continue to provide the bestservice and supportto all our customers and partners.

FAAM集團在1974年成立于意大利中部東海岸Monterubbianos鎮，是SERl集團旗下歐洲最重要的鉛酸電池、啟動電池、鋰電池及環保車制造商。

2006年，總部投資700萬歐元，在江蘇宜興成立了宜興法阿姆工業電池有限公司。引進先進設備，沿用歐洲工藝，為中國市場提供優質、高效、清潔的各類電池產品。

FAAM group,founded in 1974 in a beautiful east coastal town Monterubbiano in middle of Italy belongs to SERI group.

In 2006，FAAM headquarter invested 7 million Eur setting up Yixing FAAM Industrial Batteries Co.，Ltd in Yixing China which introduced the world's most equipment and Europe's technology,and provides all kinds of high quality,efficient and clean batteries for world market.